Our ideal customer profile
Our ideal customers are charter schools, homeschool groups, microschools, and other non-traditional education systems. These operators have real curriculum budgets, fewer approval layers, and the freedom to adopt content built to work inside the learning management system they're already running. That's where seats and credits land first, before expansion into traditional school districts.
$500B+ Global learning & training total addressable market (TAM)
~$150B+ North American serviceable available market (SAM)
We build our initial opportunity bottom-up from operators that match this customer profile, not as a flat percentage of the total market.
Seats alone, before a single credit ships — at any adoption size. A comparable pickup app charges ~$350/year for the whole school. ryco.io is the engine that builds a school's curriculum and creates IP the school owns.
Two clean pieces
We don't price ryco.io as one blurry line item. There are two pieces, and they mean different things.
The workspace
Task management, budget administration, and the home for a school's final files and data. This is what the per-seat utilization fee pays for — infrastructure, not production.
- Priced per seat
- Billed annually
- Two months free on an annual commitment
- No credits included
The production
The tokenized unit of the actual work. A school's annual budget converts into a committed block of credits — the number that defines what we build for them.
- Committed as one block
- Invoiced across the 12-month cycle
- Ideally scoped upfront — works either way, since the budget conversation becomes the scope conversation
“We're tokenizing the offering. The unit economics are being built off two years of production data. The definition lands with the roadmap.”